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Project: Embertec Smartswitch
Client: Embertec

“Our design focussed on compliance with Australian Standards while minimising the impact on product usability, size and manufacturing cost.”

Market Release: 2011


The Embertec SmartSwitch™ is a standby power controller that automatically shuts down audio visual and computer based appliances that are wasting power when they are not being used, and turns them back on when they are needed.

As the SmartSwitch was Embertec’s first product to enter the market, we wanted to establish a strong and distinct product language that would help Embertec make a statement in the marketplace. In partnership with Infinity, Embertec has developed a range of intelligent products and is the largest supplier of energy efficiency technologies in Australia.

Our design focussed on compliance with Australian Standards while minimising the impact on product usability, size and manufacturing cost. Throughout the process we worked with Embertec’s electronic engineers in refining their PCB layout to best fit inside the product housing. The product had to meet the Australian Standards of electrical safety, such as separation of low voltage and high voltage areas, set distances between sockets, and set maximum dimensions for extremities.

The Embertec SmartSwitch is the market leader with over 2 million currently installed in more than 750,000 homes around Australia.

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